LAGERfeld and lime April 9th, 2010
Continuing our recognition and documentation of Diet Coke’s continuing collaborations with figureheads of the fashion world, here is their latest partnership with Karl ‘Chanel’ Lagerfeld. Mr Lagerfeld is, by his own admission, an avid drinker of the stuff – once claiming to have lost 90lbs thanks to a diet of merely steamed vegetables and Diet Coke, and as a king of his game who better to pair up with the brand. The aluminium bottle [above] costs €3.5, and the limited edition gift box with matching keyring/bottle opener [below] will set you back €60 – both from Colette in Paris…
Posted in design, fashion | Comments (0)