what it do, what it does / originality is the key

January 25th, 2009

adidas

Yes its Jeezy again, and no it isn’t a million miles away from Belvedere’s Luxury Reborn campaign or Kelis’ Bossy video cinematographically, but this campaign to celebrate 60 Years of Soles and Stripes from Adidas is amazing. We saw it at the cinema, before Slumdog Millionaire - which incidentally is incredible, well worth a watch - and chose to feature the ad over the film. Its not only because Slumdog has had more than its fair share of column inches and blog posts recently, and nothing to do with the quality of the film - again it is of the highest calibre - but put simply the Adidas Celebrate Originality campaign just fits the bill better… even if the cast - including Jeezy, Estelle, Russell Simmons, Missy, Meth, Red, and David Beckham - is more mainstream than that of the film…

Posted in advertising, fashion | Comments (2)

2 Responses to “what it do, what it does / originality is the key”

  1. Chi Says:

    What.!! Young jeezy run dmc…simmons…beckham..red n meth…tht buff ting from the ting tings. Best party in the world!

  2. Elizabeth Taylor Says:

    i heard that David Beckham is also suffering from OCD.`:~

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