all the single ladies April 22nd, 2009
As part of their promotional competition to win free tickets to see Beyoncé at the O2, Cadbury-owned Trident gum organised a flashmob performance of Beyoncé’s Single Ladies in Piccadilly Circus. The stunt, which was conceived by Initials Marketing, and made reality by Pretty Green, featured 100 girls spontaneously performing the iconic Beyoncé dance in front of startled onlookers. The outcome and effect was impactful and beautiful, even if the Trident brand was [thankfully] nowhere to be seen…
Posted in advertising, music | Comments (2)
November 1st, 2009 at 10:22 am
COOL
January 4th, 2010 at 5:12 pm
thATS COOL THAT XX